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How to set up Google my business
Google My Business is a great free tool every business should be taking advantage of. Jump on board as soon as you can. It’s easy to update and should absolutely be part of your local SEO strategy. And, just between you and me and the internet… not everyone is taking advantage of this sensational free…
Read MoreCustomer relations: shout out to those who do it well
From aggravated to appreciated with fast open communication I purchased a gift from my architecture student oldest son this last Christmas (to help Santa out) – a build it yourself anglepoise lamp kit, from KiwiCo. This company have been great on social media, with really compelling stories of their interesting, beautifully crafted, build-it-yourself gifts, told…
Read MoreWhy web audit?
Love Communications’ comprehensive website audit . You don’t need a new website – find out how we can change up your existing site and make it run smoother, with updated services and message direct to your customer with our Site Audit. This is a comprehensive, personalized report that details potential web errors and search engine…
Read MoreWordPress vs SquareSpace, Wix, Weebly and other builders
Why wordpress is still miles ahead of competitors Wondering if you should use wordpress or a subscription website builder such as SquareSpace or Wix? Here’s why I think a well built wordpress site is still miles ahead of its competitors. Technology solutions Today I heard a great descriptive phrase: ‘technology agnostic’. It describes the value…
Read MoreHow much does a website cost?
UNDERSTAND WHAT YOU’RE PAYING FOR WITH A WEBSITE BUILD To estimate how much a site will cost to build, test, go live, host and work continually efficiently to build your business, it’s important to be clear on what you’d like your website to achieve, what results you want it to return and what your business…
Read MoreContent challenge – my wrestle with the empty page
I’m challenging myself this month, August, to produce content every day (a slow start as this is my first day – August 3! but a start all the same). I’m doing this not only because I should practice what I preach – I tell clients to blog blog blog – then repurpose the blog content…
Read MoreWhy I love Word Camps
I love WordPress wordcamps. The recent 2-day community get together for learning, sharing, reconnecting, laughing, story telling, commiserating, celebrating and troubleshooting is always great and this is why they work so well: The Cost:$55 for 2 very full days of wide ranging info sessions, with lunch, coffees, a drink token for the Saturday night party and…
Read MoreBetter SEO – Untangle your Technology
Want to maximise your site and content for SEO? Make sure your website is working well in these 3 aspects: Technical – make it easy for Google to index your site Content – use title tag, use keywords you know your audience will use in their search, use synonyms for your keyword choose a keyword…
Read MoreWorking with the google algorithm
The Google Algorithm is the huge list of factors (more than 200) that are taken into account when Google is ranking your content in first place or waaay out in the cheap seats. When a major change to the algorithm happens, the update is given a name – generally each is named after a living…
Read MoreSEO by the numbers
The Google search engine is designed to deliver users the best possible return for their search results. Google has a big list of requirements – the factors within its algorithm that helps deliver a fair result for users first – that it uses to build its index fairly, so that the best results are returned…
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