Skip to content

Our Blog

News and information about sites, digital marketing, SEO and general loveliness

What is a personal brand and can i have one

I’m not a Kardashian – can I have a personal brand?

By Jude Love | Apr 12, 2021

A Personal Brand might seem lofty, but it’s not just for Kardashians. A personal brand is for anyone who wants to step away from their lane. It’s for people in the corporate world or business owners, it’s for freelancers, mentors, coaches, authors – anyone who lives and breathes and wants to proudly say: “This is…

Read More
Should I use I or She as my website voice

‘I’, ‘she’, ‘he’ ‘they’ – what’s the best voice for my website copy?

By Jude Love | Mar 19, 2021

If your website is a personal site – about you, your single or small-team business, I recommend you use First Person case for your website text: ‘I build personal brand websites for successful women taking the next step’, ‘We are the video editors for your speaker reel’. Your website is your chance to stand up…

Read More
Love Communications core web vitals specialists

Core Web Vitals – what they are and why we should care

By Jude Love | Mar 16, 2021

This May (2021), Google is introducing the ‘core web vitals’ algorithm, which will rate how well our sites perform for the user, when using sites on mobile devices. This is one of around 200 factors used to rank sites in search and with confirmation of what is in this May update, it joins secure site…

Read More
Build your site on solid ground with a content audit before starting

Why audit before starting our project?

By Jude Love | Mar 3, 2021

An essential step in building you a Personal Brand website is to take you through a discovery and audit workshop. Around 90 minutes long, the purpose of the workshop is to determine your Personal Brand value proposition, outline what content you have, decide if you want us to write your content, and understand what services…

Read More
Personal Brand and thought leadership

15 Questions For Defining Your Personal Brand

By Jude Love | Mar 2, 2021

Subscribe | Sign In How do I define my Personal Brand? Before embarking on a Personal Brand website build, ask yourself these questions and focus your value proposition, your audience and your message. Answer these as best you can to discover your Passions, your Superpower, your Values, your Purpose and your important Differentiation: Passions. Your passions energize…

Read More
Thought leadership and your personal brand

Thought leadership through your Personal Brand

By Jude Love | Feb 14, 2021

A ‘brand’ is shorthand for your values, your message, your audience and your point of difference. Your personal brand website is a place where you can explore what a ‘brand’ means to you: to expand on and hone your area of expertise, talk to, and rally your niche audience, engage with the like-minded and your…

Read More
How do I verify my site with Bing search engine

How do I verify my site with Bing?

By Jude Love | Feb 5, 2021

A step by step guide to verifying your site with the Bing search engine With discussions about google withdrawing from Australia if not able to reach agreement over payment for news content, it’s time to make sure you’re verified with Bing. To do this you need to know the login details for your Domain Name…

Read More
News media bargaining code

The Google v News standoff in Australia (the Media Bargaining Code)

By Jude Love | Feb 5, 2021

What is it and how will it affect our sites and searches? During a recent podcast with SEO expert, Kate Toon, John Mueller, Webmaster Trends Analyst at Google, advised that the Google / News Industry negotiations here were simply a matter of Google wanting to protect access to ‘Links’ on the web- it’s what makes…

Read More
A vision for business growth in 2021

The simple equation for 2021 vision

By Jude Love | Jan 22, 2021

Setting an intention for a new year is easy. The tricky part, as we all know, is making it happen. My intention for this year is to grow. An easy thing to say, and something I’ve thrown out to anyone in earshot (mainly the labrador) at the start of each year for as long as…

Read More
Scroll To Top