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Reviews upsurge during Covid pandemic

Online reviews featured image white cutout speech bubble with 5 stars on green background

Without diminishing the horror of the Covid outbreaks globally, we can probably all agree the stay at home directives most of us have experienced and continue to live under has had a massive consequence for how we shop. McKinsey research advises: ” When lockdowns forced consumers to remain at home, US e-commerce experienced ten years’…

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Your personal brand is shelter from the winds of change

Your Personal Brand your shelter in a storm

As I write this post, a huge wind is howling past and through our small timber home on the hill. I’m hunkered in my home office as I am most days. It’s my constant. Designed for my needs and built for purpose, it delivers and protects, insulates and provides for me no matter how much…

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Can your Personal Brand support your career?

Personal Branding underpins your career

Want to step into a new role within your company? Change career? Move forward, sideways, up or on? It can be hard to pivot, especially when job well done comes with a reputation as the person that gets THAT THING done. The best way to shift those perceptions is advocating for yourself. Showcasing your values,…

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Personal Brand or Business Brand? can I have both?

Personal brand or business brand can i have both

The short answer is YES! Your personal brand and your business brand are distinct entities and used well, they’ll support each other intrinsically. The Personal adds depth to your business. Your business is a way to buy your services once someone has connected through your personal site and your socials. ‘People buy from people’ is…

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It’s time to show up and be seen with your Personal Brand

its time to show up and be seen

I love this quote from the always articulate, learned, wonderful, clear Brene Brown. As I’ve been speaking with clients during our Personal Brand workshops, I find their voice lifts, their mood is elevated, their eyes shine and their thoughts crystallise as they talk about what truly drives them toward the ‘unexplored adventures ahead’. ‘I think…

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How to have a great portrait photo shoot

Get the best from your portrait photo shoot

Having a good portrait is essential for your Personal Brand website, your social media, your business card, Speaker profile, to send out to podcasts with your pitch, and innumerable other applications. I’ve been a photo editor for many years and have worked on most of the publications across Australia and the UK , all of…

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How do I create a Personal Brand?

BrAND NEW YOU PERSONAL BRAND WEBSITES

You have probably come to this blog because you are considering a personal brand. However enthusiastic you are about building your brand the thought of creating it may be a little daunting. Don’t worry I’m here to help as little or as much as you need. We’re slowly rebuilding our kitchen. We’ve thought about it…

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I’m not a Kardashian – can I have a personal brand?

What is a personal brand and can i have one

A Personal Brand might seem lofty, but it’s not just for Kardashians. A personal brand is for anyone who wants to step away from their lane. It’s for people in the corporate world or business owners, it’s for freelancers, mentors, coaches, authors – anyone who lives and breathes and wants to proudly say: “This is…

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Conversion rate increase

Conversion rates increase

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Multi channel community connecting rural users

Connecting rural communities

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