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News and information about sites, digital marketing, SEO and general loveliness

Google Search by the numbers

SEO by the numbers

By Jude Love | May 20, 2018

The Google search engine is designed to deliver users the best possible return for their search results. Google has a big list of requirements – the factors within its algorithm that helps deliver a fair result for users first – that it uses to build its index fairly, so that the best results are returned…

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WDCi group

WDCI group

By Jude Love | Apr 18, 2018

WDCI group are a software company specialising in Microsoft App building. They’re an energetic, dynamic development company, who turn out solutions for Microsoft users through excellent research and user response, but their site was not reflecting this. Additionally, their developers are prolific blog writers. Before Love Communications was engaged to redesign their site, the blog…

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Love Communications video

Why you need Video on site and social

By Jude Love | Oct 11, 2017

Video content in your digital marketing strategy gives you audience reach and SEO advantage you don’t get with text, links or photos alone. You need video content on your site because….. It’s disruptive – still not widely in use, it’s mostly the domain of big companies with big budgets – start your video strategy and…

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Love Communications Captioning

YouTube captioning for SEO and access

By Jude Love | Oct 11, 2017

Using video on your site is great for SEO – users are proven to be more engaged with good video content, creating longer visit times, a higher possibility of sharing and, if you’re the star, building trust. Captioning is also important for screen readers, which provide access for differently sighted users. YouTube is the 2nd…

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Do all things with love

Do all things with love

By Jude Love | Oct 5, 2017
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5 SMART fixes to boost your site

5 SMART fixes to boost your website

By Jude Love | Sep 18, 2017

Be SMART on your site with fixes that are Specific, Measurable, Actionable and deliver a meaningful Reward within a Timeframe

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Love Communications spoke and wheel strategy

Your content hub

By Jude Love | Sep 7, 2017

Creating great, helpful, generous content builds trust among your customers and is good for your business bottom line. Content that engages + makes users want to stay to read and, look for more information + is shared across social media channels and drives traffic to your site = great for search engine ranking. But! to…

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SEO 101 easy understanding of what SEO is

SEO 101

By Jude Love | Sep 4, 2017

I’m often asked what is SEO. Here’s a quick and simple overview broken down into its component parts: Search | Engine | Optimisation. SEARCH: Decide on what search terms you should rank for: a short phrase like ‘florist, Sydney’, or ‘physiotherapist for work compensation southern highlands’, you need to build content around your industry, so…

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Client care plans means protecting yourself

Website care plans: putting on your oxygen mask

By Jude Love | Jul 19, 2017

You’ve launched your site and the next step is making sure you stay safe during the journey. Like any piece of equipment, the structure that supports your site requires maintenance to work properly. It’s like maintaining a car to ensure it starts every time. The same is true for your website – it should always…

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